More than 130 sessions, over 200 experts and five stages: On February 3–5, 2027, FRUIT LOGISTICA brings international expertise from business, science, policy and practice to Berlin.

How are retailers and producers responding to changing consumer demands, climate change and new technologies? How can supply chains become more resilient – and which innovations have the potential to move the fresh produce industry forward? The Stage Program at FRUIT LOGISTICA tackles key questions in the international fresh produce business and turns current developments into practical knowledge.

“Our industry doesn’t need more information – it needs the right answers to the questions that matter most. That is exactly what our 2027 conference programme delivers: clear insights, fresh perspectives and discussions that help businesses make informed decisions,” says Christina Freier, Director FRUIT LOGISTICA.

Fresh Ideas Stage: Understand markets, identify opportunities

The Fresh Ideas Stage focuses on the developments that are changing markets and business models. Topics range from consumer demands and retail strategies to new varieties and branding, sustainability, packaging and AI.

Highlight: The Future of Fresh Produce Retail

Stephan Weist of REWE Group and Franka Rodriguez of ALDI SÜD join other leading food retail buyers to discuss current trends and challenges. The key question: How can retailers and suppliers respond to changing consumer demands, cost pressure and climate change – while building more resilient and sustainable supply chains?

February 3, 2027, 10:00–11:00 a.m., Fresh Ideas Stage, Hall 11.2

Farming Forward Stage: Technologies for tomorrow’s production

At the Farming Forward Stage, technology providers, researchers and practitioners come together. On Wednesday and Thursday mornings, Smart Agri exhibitors showcase new technologies and applications; at midday, startups pitch their ideas and business models. In the afternoon, the CEA Alliance hosts workshops on Controlled Environment Agriculture.

On Friday, the spotlight turns to science. The Science Symposium, organized by FRUIT LOGISTICA together with the Leibniz Institute for Agricultural Engineering and Bioeconomy (ATB), covers topics including climate change, AI applications and postharvest technologies.

Highlight: Towards Intelligent Fruit Storage: From Scientific Research to Everyday Innovation at ATB

Akshay Sonawane of ATB shows how intelligent storage systems and sensor-based technologies can help predict fruit quality and shelf life more accurately and manage storage processes more precisely. The session also looks at the transfer to practice: How can scientific findings be turned into solutions for the everyday handling of fresh produce?

February 5, 2027, 10:15–10:30 a.m., Farming Forward Stage, Hall 3.1

Innovation Stage: New ideas, concrete solutions

The Innovation Stage is the centerpiece of the new Innovation Zone in Hall 6.2. It brings together the FRUIT LOGISTICA Innovation Award (FLIA) for innovations that have been on the market for no more than twelve months and the FRUIT LOGISTICA Innovation Showcases (FLIS) for solutions that have demonstrated their value in real-world applications over the past one to three years. For the first time, the FLIA nominees will also present their products and solutions on stage.

Highlight: FRUIT LOGISTICA Innovation Award Ceremony

From 12:00 to 1:00 p.m., the FRUIT LOGISTICA Innovation Award nominees present their innovations live on stage before the winners in the Technology and Fresh Produce categories are announced. The focus is on products, technologies and services that bring fresh momentum to the international fresh produce business.

February 3, 1:00 p.m., Innovation Stage, Hall 6.2

Logistics Stage: Expertise for global supply chains

The Logistics Stage explores how international supply chains are evolving under changing conditions. Topics include refrigerated transport, port logistics, multimodal transport, digitalization and decarbonization.

Highlight: How can supply chains become more cost-efficient?

Following the launch of its Charter of Good Shipping Practices, the Global Coalition of Fresh Produce brings together leading industry representatives. Ron Lemaire, Ellen Pay and other experts discuss how greater transparency, fairer commercial terms and closer collaboration between shippers, carriers and customers can make fresh produce transport more affordable, resilient and sustainable.

February 4, 2027, 10:00–11:00 a.m., Logistics Stage, Hall 26

Insights Stage: Market-ready solutions in the spotlight

Which solutions are already available – and what works in practice? At the Insights Stage in Hall 21, exhibitors put their latest products, technologies and concepts in the spotlight. The stage presents developments straight from the market and offers a compact overview of approaches that are ready to use today.

The first sessions are already live on the FRUIT LOGISTICA website. The Stage Program will be updated continuously and is expected to be complete by the end of November.

 

About FRUIT LOGISTICA
FRUIT LOGISTICA is the leading trade show for the global fresh produce business, covering the entire supply chain from producer to consumer. Around 2,600 exhibitors from approximately 90 countries presented their products, services and technical solutions at Fruit Logistica 2026. The event was visited by around 90,000 participants from 151 countries.

As part of a global network, FRUIT LOGISTICA also has a presence throughout the year. Alongside ASIA FRUIT LOGISTICA and its regional meet-ups in China, Thailand and Peru, as well as the worldwide Fruitnet congresses, it brings together over 3,600 exhibitors and more than 120,000 industry experts each year.

 

About Messe Berlin
Berlin has been a trade fair destination for 200 years, and has been one of the most important such hubs for many decades. Messe Berlin – the state’s own trade fair company – conceives, markets and organises hundreds of live events every year. It strives to be an outstanding host for visitors at all events, generate optimal business stimuli, and provide fair conditions for everyone. This concept is reflected in the company slogan: Messe Berlin – Hosting the World.

Press contact FRUIT LOGISTICA
Susanne Tschenisch
Global PR Manager
T: +49 30 3038 2295
susanne.tschenisch@messe-berlin.de

Luisa Bock
Global PR Manager
T: +49 (30) 3038 - 2394
luisa.bock@messe-berlin.de

Press contact Messe Berlin
Emanuel Höger
Spokesman Senior Vice President Corporate Communication Messe Berlin Group
www.messe-berlin.com

Executive Board Messe Berlin
Management Board: Dr. Mario Tobias (CEO), Dirk Hoffmann (COO)
Chairman of the Supervisory Board: Dr. Eric Schweitzer
Commercial Registry: Charlottenburg Admin. Court, entry no. HRB 5484 B

 

PHOTO: A packed house at the Farming Forward Stage: trade visitors and speakers exchange views on current issues in fresh produce production. (Copyright: Messe Berlin)