The Association of Banana Growers of Magdalena and La Guajira (ASBAMA) has urgently called on the National Government to intervene in the Colombian Caribbean's energy crisis. Due to force majeure circumstances, the energy provider company, AIR-E, has begun implementing six-hour daily electricity rationing six days a week, starting July 24. This measure is the community's departments' productivity and safety and the community's quality of life, invoking a sense of AIR-E'sthy in the audience.

ASBAMA expresses deep concern over AIR-E's decision to ration electricity supply in the Magdalena and La Guajira departments, specifically in the municipalities of Zona Bananera, Ciénaga, Pueblo Viejo, Salamina, and part of Santa Marta. This situation affects more than 190,000 people.

José Francisco Zúñiga Cotes, ASBAMA's executive president, warns that this measure jeopardizes the competitiveness and productivity of a region crucial for banana production and other agricultural products. Furthermore, it exacerbates the already precarious security situation in these municipalities and affects the quality of life of their residents. Zúñiga Cotes urgently calls on the National Government to intervene and ensure a stable and quality electricity supply, avoiding potential social conflicts and protests.

ASBAMA also urges the government to fulfil its commitment to reduce the high energy tariffs borne by users on the Atlantic coast. Concrete and sustainable measures are essential to alleviate the economic burden affecting thousands of families and businesses in the region. The stability and development of Magdalena and La Guajira depend significantly on reliable and accessible energy infrastructure. ASBAMA is not just asking for help but is also willing to collaborate with authorities and other stakeholders to find solutions that benefit all affected sectors, showing the potential for collective solutions.